unlikely 80s movie star makes the case for email copywriting (here’s how)

I’m a sucker for 80s action movies.

I grew up watching movies like Predator, Highlander, and Indiana Jones all the time as a kid.

But one movie I’ve rewatched probably 100+ times is the first Rocky movie.

I’ve been into martial arts since I was 13…

And at one point, I was really serious about pursuing a pro MMA career.

So the story really resonated with me.

It wasn’t until much later though, when I got into copywriting and screenwriting…

That I developed a newfound appreciation for Sylvester Stallone.

Here’s why:

Before Rocky, his acting career was basically DOA.

He couldn’t get cast in anything.

Part of it was because of a birth defect that left him with a “snarl” on his face.

So he started writing.

He got a job as an usher at a movie theater and brought a tape recorder to capture the dialogue…

Then he’d go home and try to rewrite it.

He produced something like 15-16 screenplays, purely for practice.

So, even when his acting career appeared to be down for the count…

Stallone was able to write and sell the screenplay for Rocky with himself attached to star in the lead role.

It turned out to be a monster hit at the box office.

Won the Oscar for Best Picture.

And the rest is history.

Now, I never knew the backstory of how many screenplays he’d written before Rocky until I saw his new Netflix documentary.

I just figured he was a natural.

But of course, that’s almost never the case.

Just like with any other form of writing, you have to put your reps in first.

And the faster you do, the faster you get good.

Same thing goes for email copywriting.

It’s one of the reasons why I’m such a big fan of writing broadcast emails for clients.

Because they pay you to do your push-ups ;)

So if you want to become the undisputed champion of email copywriting in your niche…

And enjoy the pay-per-view points that come with it…

Then sign up for my “15-Minute Emails That Sell” workshop.

It’s happening this Friday, November 17 @ 11 AM ET.

It will also be recorded, so if you can’t make it or have to duck it out early, there’s no need to worry.

But you do need to act fast if you want to lock in the pre-sale discount price of $50.

That disappears in a few days' time.

Then the price goes up to $150.

Here’s the link to buy:

Click here to buy 15-Minute Emails That Sell now

Jim Hamilton